The Influence of Globalization on Language Practices: the Role of Anglicisms and Multilingual Blending in Modern Texts

Yevheniia Kostyk; Ivan Bakhov; Olha Shum; Myroslava Hnatyuk; Nataliia Nikitina

doi:10.63931/ijchr.v7iSI1.160

Authors

Yevheniia Kostyk Hryhorii Skovoroda University in Pereiaslav, Pereiaslav, Ukraine https://orcid.org/0000-0002-7611-0770
Ivan Bakhov Interregional Academy of Personnel Management, Kyiv, Ukraine https://orcid.org/0000-0002-8379-199X
Olha Shum Taras Shevchenko National University of Kyiv, Kyiv, Ukraine https://orcid.org/0000-0002-4638-843X
Myroslava Hnatyuk Lviv Polytechnic National University, Lviv, Ukraine https://orcid.org/0000-0002-1663-7095
Nataliia Nikitina T. H. Shevchenko National University “Chernihiv Colehium”, Chernihiv, Ukraine https://orcid.org/0000-0002-7320-4819

DOI:

https://doi.org/10.63931/ijchr.v7iSI1.160

Keywords:

analytical language, culture, grammatical features, language diffusion, lexical equivalent

Abstract

This study explores the increasing penetration of Anglicisms into national languages, particularly focusing on Ukraine, to assess the broader implications of globalization on language development and policy. Anglicisms have become integral to political and scientific communication, often shaping journalistic discourse and influencing public understanding. The research identifies key lexical and thematic domains where Anglicisms are most prevalent, examining their conceptual role in article headlines and their functional characteristics within Ukrainian-language journalism. It also traces the effects of language diffusion on national language policy. The study utilizes both theoretical and empirical methodologies, including synchronous, contextual, functional, comparative, and experimental methods, alongside statistical analysis. Findings from the experiment support two main hypotheses: first, the overuse of Anglicisms can hinder comprehension, suggesting that journalists should resort to them only when no Ukrainian equivalent exists; second, the frequency of Anglicisms in Ukrainian journalism is rising due to the media’s responsiveness to new global concepts and professions lacking native terminology. Furthermore, the data indicate that while many Ukrainian-speaking readers struggle to understand English borrowings, primarily due to their specialized usage, there remains a clear demand among native speakers for the contextual and purposeful application of Anglicisms in media. Overall, the study underscores the need for balanced language use that respects linguistic integrity while adapting to global linguistic trends.

Author Biographies

Yevheniia Kostyk, Hryhorii Skovoroda University in Pereiaslav, Pereiaslav, Ukraine

Hryhorii Skovoroda University in Pereiaslav, Pereiaslav, Ukraine

Ivan Bakhov, Interregional Academy of Personnel Management, Kyiv, Ukraine

Interregional Academy of Personnel Management, Kyiv, Ukraine

Olha Shum, Taras Shevchenko National University of Kyiv, Kyiv, Ukraine

Taras Shevchenko National University of Kyiv, Kyiv, Ukraine

Myroslava Hnatyuk, Lviv Polytechnic National University, Lviv, Ukraine

Lviv Polytechnic National University, Lviv, Ukraine

Nataliia Nikitina, T. H. Shevchenko National University “Chernihiv Colehium”, Chernihiv, Ukraine

T. H. Shevchenko National University “Chernihiv Colehium”, Chernihiv, Ukraine

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